DHL is now the most imitated brand in phishing attempts by hackers

Check Point Research (CPR), the Threat Intelligence arm of Check Point® Software Technologies Ltd. and a leading provider of cyber security solutions globally, has published its new Brand Phishing Report for Q4 2021. The report highlights the brands which were most frequently imitated by criminals in their attempts to steal individuals’ personal information or payment credentials during October, November, and December of the year 2021. 

DHL, for the first time, took the number one spot replacing Microsoft as the brand most likely to be targeted by cybercriminals in phishing scams. Twenty-three percent of all brand phishing attempts were related to the global logistics and shipping company, up from just 9% in Q3, as threat actors sought to take advantage of vulnerable online consumers during the busiest retail period of the year. Microsoft, which yet again led the rankings in Q3 by accounting for 29% of all phishing attempts, only accounted for 20% of phishing scams in Q4. FedEx also appeared in the top ten list for the first time in Q4 2021, no doubt the result of threat actors trying to target vulnerable online shoppers in the run-up to the festive season as the pandemic remained a key concern.

The Q4 report also reinforces an emerging trend from Q3, with social media seeming to solidify its position among the top three sectors imitated in phishing attempts. While Facebook has dropped out of the top ten brands most likely to be imitated, WhatsApp has moved from 6th position to 3rd, now accounting for 11% of all phishing attempts. LinkedIn has moved from 8th position to 5th, now accounting for 8% of all phishing-related attacks.

“It’s important to remember that cybercriminals are opportunists first and foremost. In their attempts to steal peoples’ personal data or deploy malware onto a user’s machine, criminal groups will often take advantage of consumer trends by imitating popular brands,” said Omer Dembinsky, Data Research Group Manager at Check Point Software. “This quarter, for the first time, we’ve seen global logistics company DHL top the rankings as the most likely brand to be imitated, presumably to capitalize on the soaring number of new and potentially vulnerable online shoppers during the year’s busiest retail period. Older users in particular, who are less likely to be as technologically savvy as younger generations, will be shopping online for the first time and might not know what to look for when it comes to things like delivery confirmation emails or tracking updates.”

Omer warned that social media would continue to be heavily targeted by bad actors looking to take advantage of those leaning more heavily on channels like WhatsApp, Facebook and LinkedIn as a result of remote working and other fallouts from the pandemic. He urged all users to be very mindful of these details when dealing with the likes of DHL in the coming months.

In a brand phishing attack, criminals try to imitate the official website of a well-known brand by using a similar domain name or URL and web-page design to the genuine site. The link to the fake website can be sent to targeted individuals by email or text message, a user can be redirected during web browsing, or it may be triggered from a fraudulent mobile application. The fake website often contains a form intended to steal users’ credentials, payment details, or other personal information.

Top phishing brands in Q4 2021

Below are the top brands ranked by their overall appearance in brand phishing attempts:

1.       DHL (related to 23% of all phishing attacks globally)

2.       Microsoft (20%)

3.       WhatsApp (11%)

4.       Google (10%)

5.       LinkedIn (8%)

6.       Amazon (4%)

7.       FedEx (3%)

8.       Roblox (3%)

9.       Paypal (2%)

10.   Apple (2%)

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