Sport live streaming on Showmax Kenya – all the details

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In September Showmax Kenya launched sport streaming in Kenya. This new sport content includes an entirely new live-streaming capability as well as magazine shows and highlights clips from all major events. In October, Showmax has taken this further, scheduling two marathons and 13 live football matches from the likes of the English Premier League, Italy’s Serie A, Spain’s La Liga, and the Euro 2020 qualifiers between now and the end of the month. This new sport content is included in the standard Showmax subscription price. 

15 October 2019

Showmax has branched out and added both pre-recorded and live sport content to its current line-up of TV series, movies, kids’ shows and documentaries. The new sports content includes live streaming of selected events from top international football leagues, athletics, motorsport, tennis, golf, and EFC (Extreme Fighting Championship). 

In addition to this, the sport section features extended highlights from major events including the Rugby World Cup and popular magazine shows including the following:

  • Africa Sport On
  • Soccer Africa
  • What a Weekend
  • First XV
  • Inside Edge
  • Extra Cover
  • Final Whistle
  • EFC Insider

In October, Showmax has taken things further, scheduling two marathons and 13 live football matches between now and the end of the month from the English Premier League, Italy’s Serie A, Spain’s La Liga, and the UEFA Euro 2020 qualifiers. The October lineup includes:

15 Oct   UEFA Euro 2020 Qualifiers: Switzerland vs Republic of Ireland

18 Oct   La Liga: Granada vs Osasuna

19 Oct   Premier League: Tottenham Hotspur vs Watford

19 Oct   La Liga: Mallorca vs Real Madrid

20 Oct   Amsterdam Marathon

20 Oct   Serie A: Sampdoria vs Roma

20 Oct   Serie A: Parma vs Genoa

21 Oct   Premier League: Sheffield United vs Arsenal

25 Oct   La Liga: Villarreal vs Alaves

26 Oct   Serie A: Inter Milan vs Parma

26 Oct   West Ham United vs Sheffield United

27 Oct   Frankfurt Marathon

27 Oct   La Liga   Celta Vigo vs Real Sociedad

27 Oct   Serie A: Torino vs Cagliari

27 Oct   Premier League: Norwich Vs Manchester United

Speaking about sport on Showmax Kenya, Niclas Ekdahl, CEO of MultiChoice’s Connected Video division, said:

“It’s early days for sport on Showmax – at the moment we’re in a testing phase to gauge interest. We’ll be trying a bunch of different content to see what works and see how people interact with it.

“There are now three major content legs to Showmax. First, we’ve got international smash hits from the likes of HBO, the people who brought the world Game of Thrones. Second, we’re the home of African content with a huge catalogue of top-flight local shows and movies. And now with sport we’ve added a unique third leg, something that we think clearly sets Showmax apart and gives us the competitive edge.”

The new sport section is available on most Showmax apps and platforms. To get Showmax, visit www.showmax.com. Showmax has a risk-free trial – once signed up, cancel within the first 14 days and pay nothing. 

See also: ShowMax Interview Part 1. One on one Talk with Denise Mwende

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