Google and Amazon at it over application “user experience”

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Tech giants are at it again after Amazon publicly accused Google for blocking YouTube on Echo show, a voice controlled assistant with a screen that can display information and videos.

Both companies issued statements criticizing one another. Amazon said Google had blocked YouTube on Echo Show “without explanation” and on the other hand Google blamed Amazon for delivering a “broken user experience” alongside the Echo Show. The search engine company said that the show did not provide all YouTube’s functions such as the ability to subscribe to channels or serve up video recommendations.

Google said in a statement: “Amazon’s implementation of YouTube on the Echo Show violates our terms of service, creating a broken user experience. We hope to be able to reach an agreement and resolve these issues soon.

“We’ve been in negotiations with Amazon for a long time, working towards an agreement that provides great experiences for customers on both platforms.”

However, Amazon said that Google gave no explanation for lack of YouTube’s availability on Echo show. The company further said that the same was not communicated to customers.

“There is no technical reason for that decision, which is disappointing and hurts both of our customers.” Amazon stated.

It is not the first time that tech giants have removed rival products from their platforms.

In 2013, Google ordered Microsoft to remove its unofficial home-made YouTube app from the Windows Phone store, despite not providing an official app.

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It said Microsoft’s app violated its terms of service by letting people download videos and hiding advertisements. In 2016, Amazon chief executive Jeff Bezos said the retail giant had stopped selling the Apple TV video-streaming box, because the two companies had not agreed “acceptable business terms” to include Amazon’s Prime Video service on the device.

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Both Amazon and Google are currently developing rival voice-controlled smart home speakers, which can act as a gateway to lucrative services.

“Both companies are coming into conflict because they are competing for the same new growth opportunities around the smart home.

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