The two social network platforms have updated their messaging to make it easier for users to have casual conversations with friends. LinkedIn and Instagram announced yesterday that they have improved their messaging features to make them easier for users.
“Our messaging feature will allow for more short, casual conversations and group conversations.’ LinkedIn said. “We have also updated the feature from the ground up for a more cleaner and more streamlined look and an improved chat-style interface for faster back-and-forth messaging.” Mark Hull, LinkedIn’s director of product management wrote.
On the other hand, Instagram updated its messaging feature Instagram Direct. They have made it possible for Instagram users to send photos and videos in an existing message thread, so there’s no need of creating a new conversation every time you share a photo or video via Instagram Direct.
LinkedIn wants to be on the same level with Facebook and Twitter which are currently leading in the digital world. Twitter made a mark recently when it removed the 140 character limit for direct messaging and Snapchat followed up later. Instagram, which is owned by Facebook wants to copy paste but also says the update creates a new way to “start conversations” around Instagram content.
LinkedIn allows users to send messages through its InMail service, but the newly launched feature allows users to add emoji and GIFs to messages. The updated messaging feature is currently available to English-speaking members globally on the Web and on devices running Apple’s iOS and Google’s Android software.
LinkedIn has plans of introducing artificial intelligence just like Facebook’s Moments App.”We’re excited about concepts like intelligent messaging assistants that can help suggest people you should message or provide you with relevant information about that person before you start a conversation,” Hull said. “Or the possibilities with voice and video to make conversations more compelling.”
Instagram has about 300Million users and 70Million photos are sent daily. The company assures its users that the updated Messaging feature has the ability to name your groups, has a quick camera feature to respond with a selfie on the fly, and larger-than-life emoji for when there are just no words.
Facebook has made a number of accomplishments this year. The tech company launched a feature dubbed ‘Live’ that allows celebrities and public figures to stream video to the nearly 1.5 billion people who log onto the site per month. I think Instagram and LinkedIn have a long way go to be on the same level with Facebook.