Bloggers Association of Kenya is pleased to announce Tecno as the new sponsors for this years blog awards. Tecno came on board because they believe that bloggers play a huge role on consumers’ decision making. They believe that potential clients trust authoritative, non-biased and reliable information provided by blogs before they can purchase products.
“Tecno Mobile has given its support in the form of sponsorship of the BAKE (Bloggers Association of Kenya Awards) in the category of ‘Outstanding blogger in Kenya’s digital community for this year,’ we want to play our part in the promotion of quality content creation,” Said Tecno’s marketing director Mr. Vane Ni.
It may come as a shock to know that this company was the first to launch dual SIM mobile phones in Africa. Over the years, they have experienced huge success with the introduction of affordable smart phones and feature phones.
Today, there is a greater internet awareness and penetration as opposed to earlier years. Tecno has taken this into consideration as they manufacture their products; now, there main focus is on customer experience and offering them the best products with the latest technology.
Bloggers association of Kenya’s main event (The Kenyan Blog Awards) will be attended by mostly bloggers, and what better platform to showcase products associated with technology and content creation (mobile Phones) that this.
In the internet culture, there is a rule of thumb known as ‘the 1% rule’. Basically, it states that only 1% of users of the internet create content while the remainder only read. We could say that bloggers take up majority of this 1%. Kenya has the third highest number of blogs in Africa, estimated at around 15,000.
As the due date approaches, we are happy to be associated with one of Kenya’s mobile phone giants; Tecno. Their support is highly appreciated as it shows that bloggers are finally being recognized by companies and the community at large as content creators.
The Kenyan blog awards showcase the best of Kenyan blogs and how to make the future brighter for aspiring bloggers.
You can also play a huge role in promoting Kenyan bloggers by simply voting for your favorite one here. Voting ends on the 30th of April 2015.
