Rapid Growth Expected For Online Tourism in Africa.

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E-Tourism East Africa conference a platform bringing together some of the world’s leading experts on online tourism including Trip Advisor, Expedia and for the first time in Kenya, Facebook will be presenting.

The two lead sponsors Kenya Tourist Board and the Intercontinental Hotel Nairobi will host the event in Nairobi, Kenya on 9th and 10th of June. The conference will focus on the use of Social media to leverage online bookings to increase online tourism sales set to double to over US $400 billion by the end of the year.

“With figures like these, it is clear that online is now the arena of choice for travel sales, but need to look at how we can also use technology to build growth in challenging markets and make our industry more sustainable.” CEO E-tourism Frontiers, Damian Cook.

This will be a great endorsement to Kenya as a destination and opportunity to re-connect and learn about the latest online tourism and travel developments and technologies.

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