Yahoo climbs to position one in US
Yahoo received the highest number of unique visitors at 196.6 million visits in the month of July 2013, against Google’s 192.3 million unique visits. The data released by ComScore places Yahoo on top of the list of all Websites in US, although the data does not include visits that originated from mobile devices. The traffic data also does not include some 38.4 million unique visitors of Tumblr, a microblogging platform acquired by Yahoo in May 2013. Marissa Mayer has done Yahoo proud by increasing web traffic terminating in Yahoo sites. The next big hurdle is to translate the traffic to dollars.