New Ticketing technology helping ASK to Collect more revenue at the Nairobi Trade Fair

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The good people ate The Kenya Agricultural Society of Kenya (ASK) are singing praises of the new electronic ticketing technology they have been testing and now being used at Nairobi International Trade Fair. The Kenya Agricultural Society of Kenya (ASK),  has said it expects revenue collected this year to rocket up 60% following the adoption of a highly effective crowd management and ticketing technology.

Batram Muthoka, the ASK Chief Executive Officer said an electronic ticketing technology the body had tested in Kisumu, Nyeri and Mombasa  agricultural shows had “achieved extraordinarily”  at the Nairobi  International Trade Fair, helping it beat fraudsters at their game. market for the tickets…Previously people have been reprinting the ASK tickets within hours of sale of the first ticket and analysis showed that fake tickets sold more than genuine tickets because of lower pricing.

The ASK used its website for the first time this year to sell tickets to show goers helping relieve pressure at the gates. Online ticket buyers paid using M-Pesa and Airtel Money with the transaction said to be easy and taking less than 3 minutes.

The system uses 2-D coding which assigns each ticket sold a unique number.  When the ticket is scanned at the gate and parking entry , the number is circulated instantly to all gates by a central server


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